Visualizations and picture language are an important part of any strategic narrative. Learn how to use the power of a postcard to carry your company’s strategy forward successfully.
Why Cartoons Captivate Us
It is flattering to have a cartoon created about the work that I do, but instead of blowing the horn of self-promotion, let’s unpack the work of Ted Teo. Ted’s an expert podcaster and understands that the cartoon format harnesses two powerful communication intensifiers, one being that a cartoon tells a story. All too often people rattle of statistics without tying it to a story. While facts tell us what happened, a story tells us why it matters. Secondly, a cartoon is visual, and our brain processes visual content 60,000 times faster than text messages. We all know the saying, “a picture is work a thousand words” yet only the master communicators put this into practice.